Project header for NBC TODAY App

Project objective header

Create and deliver a great news and entertainment iOS app

 

Project objective header

Create and deliver a great news and entertainment Android app

Project objective header

Create and deliver a great news and entertainment Windows app

Designer Tasks

  • UI: Design assets for Android, iOS, and Windows 8 mobile devices
  • UI: Keep icons and other assets consistent across operating systems and devices
  • UX: Participated in UX discussions and presentations
  • UX/UI: Solving for video display screens (portrait and landscape, maximize and minimize)
  • UI: Draw nine-patches for Android via Android SDK 9-patch tool
  • UI: Create asset maps and style guides for developer use
  • UI: Delivered assets to and communicated with app developers
  • Development: Updated repositories with code for web views and assets
  • QA: Tested for UI issues and created resolution guides for app developers
  • UI: Create assets and marketing images for app stores
  • UX: Be cool

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App features

From Amazon Appstore specs.

  • Watch video while browsing other content at the same time with the "Multi-tasker" split screen feature
  • View all hours of the TODAY broadcast and more video extras
  • Customize section content to show more of what you love, from food to entertainment to news
  • Share content with friends and family via Twitter, Facebook, Pinterest, email and more
  • Save your favorites for later with a tap
  • Browse without an Internet connection; stories and images are cached and available offline

App demo

A Note from the Creative Director

William Lai

“We brought on Treavor for an urgent project that needed flawless design execution on a tight deadline. Treavor delivered with flying colors! He was very easy to work with, has meticulous attention to details, and proposed great solutions to design problems that were multi-faceted as well as having a high level of ambiguity. Treavor is a tremendous designer that I personally would not hesitate to put onto any graphics/web/app design project. Hope to work with him again!”

William Lai